We are in the most competitive job market in history. Consequently, you cannot afford a lackluster resume. Employers and recruiters have high standards, and do look for resumes (and applicants) that stand out.
Here are six elements that can give your resume big FLAVOR:
F – FOCUS
==> Is it obvious to the employer or recruiter what job (job title) you are seeking? Have you led the resume by selectively emphasizing your best assets and value that support that Focus?
==> Do you have a generic, no-focus resume that you use for every job posting to which you respond?
L – LEVERAGE
==> Does your resume showcase your personal branding and what makes you unique and more valuable than other applicants?
==> Are you unknowingly marketing yourself in your resume as a commodity, comparable to many other commodities (job seekers)?
A – ACCOMPLISHMENTS
==> Does the majority of your resume highlight the results (accomplishments) of your jobs, particularly in the past 10 years?
==> Have you simply listed your job duties and responsibilities for each job, in bullet format, much like a grocery shopping list?
V – VALUE
==> Can the employer clearly determine your bottom-line ROI value, based on your quantified accomplishments and desirable Brand Value Proposition?
==> Is there no stated value to the employer for hiring you?
O – OPTIMIZED SEO
==> Can your resume be found and given priority by resume-screening software in an applicant database because your resume has required and desired keywords placed advantageously? Does your resume support those keywords with your accomplishments, training, and continuing professional development?
==> Have you written your resume with no (or very few) of the important industry and job function keywords? If you have included keywords, have you shown evidence of why they should be included?
R – READABILITY
==> Have you designed your resume to be compelling and easy to read with short, powerful content? Do you have resume formats designed for computer “eyes”, as well as human eyes?
==> Is your resume jam-packed with too much content, small margins and fonts, and run-on sentences that confuse and lose the reader almost immediately?
The next six blog posts will delve into each of these FLAVOR elements, providing you with examples and specific resume tips on how YOU can improve your own resume. Stay tuned!