Employers and recruiters are always interested in hiring better quality candidates and in less time. From an ROI (return-on-investment) standpoint, it just makes sense.
That’s why social recruiting has taken off like a rocket!
According to the respondents in Jobvite Social Recruiting Survey 2012, this method has decreased time to hire by 20% while improving candidate quality by 43%. In addition, there are no/very little costs associated with researching and interacting with people on social media sites like LinkedIn, Facebook, Twitter, Google+, and YouTube.
So, if you are a job-seeker, it is no longer sufficient to simply point-and-click your online application submissions in response to job postings. For a more complete job search strategy, you need:
1. To be visible and easily found online with social media profiles,
2. To have credible online content in those social media profiles if you want recruiters to scrutinize your info beyond 8 seconds, and
3. To establish your differentiation from similar candidates by leveraging your best and most relevant assets such as your personal brand.
In 2009 81% of recruiters embraced social recruiting; in 2012 that number has jumped to 92%.
To learn which social media site has the others beat hands-down, as well as all the top social media sites searched by recruiters, go to Jobvite’s State of Social Recruiting infographic.